About Me

A Passion for Social Media

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Welcome! Im Jennifer-Biana

I recently graduated Magna Cum Laude with a BA in Theatre Arts Performance & BS in Biology at SUNY New Paltz. I am now currently pursuing my Masters degree in Public Relations at Rutgers University. During my undergraduate career, I was focusing my attention on other skills of mine, until I realized where my true passions lie: Social Media and Public Relations


I fell in love with social media when I began my youtube channel four years ago, where I grew my following to over 20k subscribers. From there, I went on to work for multiple brands to help increase their brand awareness on social media

Social media is a crucial tool for brand awareness and brand recognition. I have worked for over six brands working on digital marketing, email campaigns, creating/editing content, strategic social media posting, as well as partnerships and influencer outreach.


My best skill is my ability to quickly adapt to a brand aesthetic and refine it to catch attention on social media. I personally adore working for beauty, fashion, and food brands. 

Through my Youtube career as an influencer and content creator, I have a key eye in product photography and videography. I am well versed in Adobe Premier Pro, Lightroom Classic, and Photoshop. I am also familiar with various social media analytics platforms, such as Instagram Insights, Facebook Analytics, and TikTok Analytics, tools that are instrumental when attracting leads in the digital age.

 I look forward to sharing my work with you, and hope we can explore the future of social media together! 

 
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Youtube

I began my Youtube channel because I love content creation. I combined my love for tech, fashion, and beauty into one channel and grew a following of over 20k subscribers. From my Youtube channel, I got to collaborate with big brands such as Poshmark, MTV, Hush, Sugarbear Hair, etc...

I am so grateful that I started a channel 4 years ago because it made me realize my passion in brand development and brand awareness through social media.